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Born Free Foundation


Captive Wild Animal Welfare

Born Free is committed to preventing animal suffering and protecting threatened species in their natural habitats. We strongly oppose the exploitation and keeping of wild animals in captivity and campaign to keep wildlife in the wild. We work to end any activities that negatively impact wild animals living in captivity.

Wildlife Trade

We are fighting to end the illegal wildlife trade, with a particular focus on tackling the trade in ivory, lions, cheetah, pangolins and trade in live animals and other animal parts.

Rescue and Care

We are involved in the rescue and rehabilitation of individual animals, saving them from a life of suffering in captivity.


Our educational activities inspire people, young and old, to respect wildlife and natural habitats.

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