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Upcoming SMACC Events

SMACC and the Asia for Animals Coalition aim to bring people and organizations together, and to facilitate and encourage networking through collaboration, coordination and cooperation. 

For a overview of animal protection events in Asia, please see the Asia for Animals Event Calendar. If you have an event you would like to share, please send it to

There are no scheduled SMACC events at the moment but please take a look below at some of our recent, and interesting, events!

Past events

MAY 2023 - Understanding animal cruelty on social media: how to identify cruelty content and take action to help animals

Catchup on SMACC's first webinar

Tackling animal cruelty content on social media needs us all to get involved! So how exactly do you identify such cruelty and what is the most effective action you can take to help animals? 


This webinar focuses on how you can spot cruelty videos that may not look like animal abuse at first glance, and ways you can help tackle cruelty content when you come across it. With guidance from our panel of animal protection experts.

Our event speakers, click their image to read their biographies.

JUNE 22, 2023 - All About Animals podcast: Asia for Animals

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This "All About Animals" podcast episode delves deeper into the issue of online cruelty content, SMACC and the Asia for Animals' Coalition. Exploring how AfA works, it's goals and approach.  

MAY 2, 2023 - Talking Apes podcast: Apes and Monkeys are Being Tortured on Social Media - Let's End This

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This podcast explores the issue of online cruelty content, with a big focus on the exploitation of primates such as macaques. Discussing the depiction of primates as pets, their use as entertainers and the extreme abuse they can suffer. 

APRIL 26, 2023 - In Tune to Nature podcast: Removing Harmful Wild Animal Social Media Posts 

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From taking selfies with wild animal individuals, to promoting them as pets, to faking animal rescues for clicks, content harmful to animals abounds on social media platforms like YouTube, TikTok, Facebook, Instagram, and Twitter. To help you identify what is inappropriate, harmful, or cruel content and what to do about it, SMACC is interviewed on this radio and podcast show.

MARCH 9, 2023 - Animal Justice Academy: Help Get Animal Cruelty Content Off Social Media

As a guest on the Animal Justice Academy Lunchtime Live, we cover the fundamentals of cruelty content, how to spot cruelty content, SMACC's five steps for dealing with this content when you find it, tips around reporting, and the importance of educating your communities in this area. A SMACC volunteer also shares their experiences. 

FEBRUARY 2, 2023 - Born Free USA: Activating Change. Planning, Executing and Winning Campaigns for Animals

Featuring leaders in animal protection, government affairs, and media relations, this webinar walks aspiring animal activists through the fundamentals of campaign planning and implementation, including: using social media as an effective campaigning tool, running and publicizing investigations, identifying your audiences and communicating with them, the basics of lobbying and government outreach and more!

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